We all make mistakes, but some mistakes can be costly – and detrimental – to your bookkeeping business. The good news is that many bookkeeping firms are making the SAME mistakes, and those mistakes can be easily remedied once you know what they are. So, here are 5 common errors that you might be making with your business too.
Not Listening To Customers
You may know a lot about your field, but your clients know what their experience is like working with you. That’s why they are the best place to receive recommendations from. Make it clear that you are open to feedback and ask your clients good questions. You can even create a form that you can send out regularly!
Only Focusing on Money
You may be in business to make money, but you’ll make much more money when you learn to focus on other things. Sometimes, the decisions we make that are NOT money-focused can be the most lucrative. For example, choosing an app that is more costly may be harmful to your budget now but better for your business in the long-run if it helps your firm be more efficient.
Not Marketing Their Business
Chances are, you aren’t spending enough time or money on getting the word out about your business. Most business owners don’t. You’ve probably heard before that word of mouth is the best kind of marketing, but gossip alone won’t do it. This is the 21st century, and it’s impossible to avoid digital marketing if you want your business to succeed. Need a little help? Check out our guide to get started!
Working Harder, Not Smarter
We glamorize working ourselves to the bone, but oftentimes, that extra work really isn’t necessary. Why work harder when you can work smarter, right? There’s no gloy in working long hours – or working your staff long hours. Guzzling coffee, arriving early and leaving late, and stressing constantly over work won’t make you a great bookkeeper. It will just make you too tired to take good care of yourself and your customers.
Avoiding Change
Change is a scary but vital thing for businesses. If you’ve been avoiding updating your tech or switching things up at your bookkeeping firm, it might be time to make a daring leap into the future in order to scale your firm. Or, alternatively, if you’ve been dragging your feet about making process changes around the office, there’s no better time than today to tackle them.
Have you ever heard that quote that insanity is doing the same thing over and over again and expecting different results? Well, you can stay sane by changing it up! Identifying the common mistakes that your bookkeeping firm is falling prey to is the first step to remedying them. Then, you can see your business begin to thrive!
